
This exclusive three-day experience features curated live showcases and behind-the-scenes access to an intimate lineup of rising and acclaimed country artists.
This schedule is currently in development and will be updated in real time as programming is finalized. Please note: events conclude late on the evening of November 18. We recommend planning your departure for the following morning.
8:00 AM - 10:00 AM
Check-In & Credential Collection
Arrive in Music City and begin your Backstage Access experience with seamless check-in, credential collection, and a warm welcome to an unforgettable week.
10:30 AM - 1:30 PM
Listening Room Brunch
Enjoy an intimate Nashville lunch experience featuring Acoustic performances from established artists in one of Music City’s most beloved settings.
2:00 PM - 4:00 PM
Ely Cattleman Experience
Discover authentic western wear while enjoying curated shopping experiences, bespoke hospitality, and live performances from rising artists.
7:00 PM - 10:00 PM
An Evening at Gibson Garage
Celebrate the spirit of Nashville through unforgettable performances and immersion in one of the city’s iconic venues.

11:00 AM - 2.00 PM
Spirit of the South BBQ Lunch & Performance
Enjoy a Southern hospitality BBQ lunch, whiskey tastings, and live performances from Nashville’s next generation of artists.
3:00 PM - 5:00 PM
Luxury Sip N Shop Experience
An elevated afternoon of shopping, spirits, and premium western partners.
5:00 PM -8:00 PM
Music Row Writers’ Round
Experience the heart of Nashville through an authentic songwriter round, where award-winning writers and emerging voices share the stories behind the songs.

11:00 AM - 2:00 PM
Red Carpet Ready Lounge
Prepare for country music’s biggest night with curated wellness experiences, styling moments, and last-minute touches before the festivities begin.
5:30 PM - 10:00 PM
The CMA Awards*
Step into the center of country music with access to one of the industry’s most celebrated nights.
6:30 PM - 10:00 PM
CMA Watch Party
For guests not attending the ceremony, experience the excitement from our private Activation House with elevated hospitality, live entertainment, and fellow music lovers.
9:00 PM - 1:00 AM
After Party & Speakeasy
Close out the week with an unforgettable celebration featuring surprise performances, late-night hospitality, and exclusive access in the heart of Music City.
**While CMA Awards tickets are not included in the standard Music City experience package, Backstage Access guests receive access to purchase an exclusive allocation of tickets before they become available to the general public. Our ticket holders will receive a private purchase link, reserved exclusively for Music City attendees, offering the opportunity to secure seats to one of country music's most celebrated events months in advance of public release. Multiple seating tiers and ticket options are available, allowing guests to select the experience that best suits their preferences and budget.





Set at the center of country music's most celebrated week, Music City brings together acclaimed artists, a curated circle of industry tastemakers, and VIP guests for a gathering defined not by spectacle, but by access.
Listening rooms and legendary stages, storied distilleries and songwriter circles; each moment unfolds in step with the culture that built this town.
This is an experience where music is felt up close, creativity is shared in real time, and the setting becomes part of the story.
Every element is considered, every moment deliberate.
The result is something increasingly rare: an immersive look inside the world that country music built.
Backstage Access Presents events are limited, but we always welcome new connections.
If you're on our Insider List, you've received a code directly from our team in your inbox.
If you have signed up for the list, but have not received the code within two business days, please contact us so we can help.
Signing up for our Insider List lets us know you’re interested in attending and gives our team a way to reach out directly.
A member of our team will follow up by email to introduce themselves and share a bit more about the experience.
If tickets are available, you'll receive an invite code shortly after connecting with our team.
Sign up to join our Insider List. This lets us know you’re interested in attending and gives our team a way to reach out directly.
A member of our team will follow up by email to introduce themselves and share a bit more about the experience.
If tickets are available, you'll receive an invite code shortly after connecting with our team.
"Beyond our expectations..."

Erika Murray
"Over 10 years ago, we met Bobbii Jacobs, and what started out as a professional connection quickly grew into a lifelong friendship.
Bobbii and her Wildflower Production Team handles each event with incredible professionalism, organization, and creativity.
She is passionate about what she produces and always delivers a first-class event.
The Heartland experience was beyond our expectations. We can’t wait to see what’s next!!"
"Five-star experience..."

Gigi Zimmerman
"We are looking forward to the upcoming Backstage Access Presents music series in Napa Valley.
Each of their experiences is truly one of a kind—set in breathtaking locations and delivered as a five-star experience.
The Wildflower team has a rare ability to introduce the industry’s most exciting new artists through intimate, beautifully curated gatherings, where the focus is as much on the music as it is on exceptional wine, food, and atmosphere."
"Genuinely unique..."

Alexander Spelman
"I’ve been lucky enough to attend a couple of events put on by Wildflower Entertainment, including their Heartland event in Iowa and the recent Napa Vintners event at the Boca Resort, and both were truly special.
These weren’t just great shows — they were experiences.
What really stands out about Wildflower is how intentionally they design their events. The settings are intimate in the best possible way, creating space not only to enjoy incredible music but to actually connect with the artists as people.
Conversations happen naturally, moments feel unscripted, and you walk away feeling like you were part of something genuinely unique.
It’s rare to find events that feel this personal while still being so thoughtfully executed. Wildflower Entertainment has a real gift for bringing people together around music in a way that feels authentic, relaxed, and memorable — and it’s why their events stay with you long after the last song ends."
We value you.
As an Insider List subscriber, you'll continue to receive early access to upcoming experiences, behind-the-scenes updates, and golden-ticket moments, delivered straight to your inbox.
Plus, you'll become first-in-line for all future events like this one.
